The recently opened tasting room of Zinfandel
based Wine Guerilla has the air of a contemporary art gallery (which is fitting
since that was the space’s previous job). With flashes of color and clean lines this is vino
with an edge. Located in the teeny tiny town of Forrestville
(population: 3,293) in the heart of the Russian River Valley, the Wine Guerilla
is a hybrid of art and taste. Raising
his glass in defiance of corporate viticulture and bourgeois winemaking, the
Wine Guerilla (nom du guerre of Mister Bruce Patch) is the defender of the rich
tradition of California’s most iconic grape: the old vine Zinfandel.
Mister Bruce and Employee |
This local gem is the perfect hybrid of subtle craft and wanting to be seen. There’s multiple tasting bars inside along with a patio out back for al fresco imbibing. Contrasting stark white walls, the space is adorned with posters of past Wine Guerilla labels, all original works of art by Topanga Canyon resident Sean Colgin.
The
world to the art of Zinfandel has definitely been more than windy for Mister
Bruce Patch. After spending 30
years producing and promoting music, working with such artists as The Supremes,
Gene Pitney, Bill Medley, George Jones, Smokey Robinson, Ike & Tina Turner,
The Four Tops, and The Temptations, he felt it was time to leave the music
business to the younger generations.
He
and his longtime partner Andrea Cleall (who’s also the mother of label creator
Sean Colgin) moved north and Bruce looked around for a new career. What met his eye was mile after mile of
vineyards. As he became acclimated
to this new landscape he began visiting tasting rooms and barns, chatting and
picking the brains of local growers and vintners. He started developing a refined wine palate. It occurred to him one day that many of
these small producers had no representation outside of their neighborhoods. He
felt he could sell their wines all over the country so he created a brokerage.
After
a brainstorming session in front of the fire on a rainy evening he and a few
family members, one of whom had been reading ‘Guerrilla Marketing,” came up
with the name Wine Guerrilla. The
brokerage eventually led to a position as national sales manager for Deerfield
Ranch Winery and eventually with Deerfield’s blessing, to making his own
wine. It seemed only natural to
name it Wine Guerrilla.
For
the past decade Bruce has brought his passion for discovering just the right
notes to the legendary vineyards of beautiful Sonoma County, making beautiful
music for the palate. And speaking
of palates, Bruce also the author of the “perfect cookbook,” ‘Grillin’ with the
Wine Guerilla’ which has recipes borrowed from family and friends as well as
from the rich and famous.
There’s a myriad of Zinfandel choices at the
Wine Guerrilla from a myriad of Sonoma AVA’s. My favorite was the 2012 Carrera's Ranch 'Old Vine' DryCreek Valley ($40). With a nose of
boysenberry and black cherry; its opulently rich without being overtly jammy. The palate has flavors of blueberry,
blackberry and boysenberry with notes of raspberry and spice in a marathon
finish. This is what single-vineyard
Sonoma wines are all about!
Another standout was the WG’s 2012 CloptonVineyard 'old vine' Alicante Bouchet ($50). Alicante Bouchet (a varietal that neither of us at ES
had heard of), is a teinturier (a grape with red flesh whereas the majority of
wine grapes have a lighter flesh inside of them). Traditionally teinturier are used as a blending varietal to
“redden up” wines, but the Wine Guerrilla tossed this concept aside and ended
up 3 barrels of 100% Alicante Bouchet.
One barrel went to their meritage Rebel Cru, while the other 2 barrels created
48 cases of Alicante Bouchet. All
ripened and rich, it's really tasty with a great mouth feel for a newly
released wine.
But if you want to taste this California rarity
you’ll need to get in your car because Wine Guerilla’s Alicante Bouchet is only
available in their tasting room. So
get behind the wheel and set your iPhone GPS for the teeny tiny town of
Forrestville and the Wine Guerilla’s kaleidoscope tour into the world of
Zinfandels. For as Mister Bruce
Patch says, “Anything else is just sour grapes.”
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